CFL signs six-year broadcast extension with Bell Media
The Canadian Football League announced a six-year extension with Bell Media that keeps Bell as its majority broadcaster while adding DAZN and YouTube as new partners, with financial figures not disclosed. The announcement comes as the CFL enters the final season of a six-year TSN agreement that paid an average of $50 million annually and as its U.S. contract with CBS Sports Network is set to expire after 2026. Starting in 2027, TSN will air 60 regular-season games, six playoff contests and the Grey Cup, while DAZN will hold exclusive Saturday night coverage and global rights outside Canada and the U.S.
CFL extended Bell Media deal and added DAZN and YouTube partners.
Context
The league is ending a six-year TSN deal that paid about $50 million a year. Its U.S.…
The full analysis
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- Full ContextLocked
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- Stock ImpactLocked
- Economic IndicatorOngoing shift of live sports rights…Locked
- Investor RelevanceLocked
- Professional RelevanceLocked
- Watch PointsPublic disclosure of the financial…Locked
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- Follow-up QuestionsHow much revenue will the CFL receive…Locked
- Pros & ConsLeague: gains global reach because DAZN…Locked
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